The world's most fashionable players might already have their sights set on the Spring/Summer '24 shows at Milan Fashion Week, but we're still dreaming of the looks presented at London Fashion Week — especially when it comes to beauty.

It was all about natural glows with subtle shades of shimmer (perfect for our spring moodboards) and a surprising mix of colourful chrome. Below, take a look at the London Fashion Week SS24 beauty trends we'll be recreating this season.

Our favourite beauty looks from London Fashion Week SS24.

Fresh-Faced Beauty

Opting out of big, bold makeup looks this season, the runways of London Fashion Week SS24 were instead filled with fresh-faced models, be it with dewy skin or a hint of natural-looking blush. Lips and skin were left bare at 16Arlington, while Emilia Wickstead opted for simple glossy lips and ever-so-subtle rosy cheeks and highlight.


Moisture Surge Sheertint Hydrator SPF 25


Naked Sundays

Glow + Go Lip Oil


Rare Beauty

Always An Optimist Illuminating Primer


All-Out Chrome

We know silver handbags, shoes, and even denim have been trending of late, but it seems the bright hue has dipped into the beauty world too — and gone beyond just the silver shade. Chrome lips in all kinds of colours were sported at Masha Popova and Bora Aksu, while a more subtle approach was taken by the likes of Susan Fang and Fashion East.

M.A.C Cosmetics

Pigment in 'Vanilla'


Haus Labs

HY-POWER PIGMENT PAIN in 'Deep Teal Shimmer'


Tom Ford

Soleil De Feu Lip Balm in 'Sunlight'


Slicked Buns

Naturally, the slicked bun has become a fashion girl's go-to, so are we really surprised it was spotted just about everywhere at London Fashion Week, including on the runways? From pulled back and tight at Patrick McDowell to edgy and grungy finishes at Edward Crutchley, it was all about embracing the season's hottest hairstyle.


Dart Pomade Stick


Virtue Labs

Frizz Block™ Smoothing Spray



Matte Styling Paste - Firm Hold